Ma'am Los Angeles
Ma'am's mission is to create comfortable, stylish, and sustainably made shoes for modern women. Handcrafted in Los Angeles, our footwear is designed for women leading busy lives who value high-quality products. From morning coffee to meetings and evening events, our shoes are versatile for every occasion.
Challenge
Create packaging that protects and ships the product while also offering a luxurious shoe buying experience. The design should be functional, brand-forward, and aligned with Ma'am's commitment to the environment.
Solution
The Ma’am shoe box serves as both a shipping and storage box. Made from corrugated material, it is perfect for shipping as it absorbs damage, is lightweight, and hides dirt. To make opening and resealing easier, we include instructions directly on the packaging. Additionally, we have added a shipping label guide for simple and consistent label application.
Impact
EFFORTLESS RETURNS
NO DUNNAGE
SURPRISE & DELIGHT CUSTOMERS
100% RECYCLABLE
The Kargo Approach
Design
We designed the experience with a holistic approach, taking into account the requirements of the factory, warehouse, shipping system, and customers. The addition of high-quality sustainable packaging enhances value and ensures a consistent brand experience.
Function
Our goal is to provide customers with a seamless experience for opening, returning, and recycling. Additionally, the storage bag can be used as dunnage.
Impact
Minimize carbon footprint and shipping costs by reducing waste with single-box packaging. Our 100% recyclable shipping solution is eco-friendly and efficient.​